Your bag item is made of 100% cowhide leather. Don't be afraid of using your bag. It can be easily marked and scratched, however it will age beautifully with a unique patina that is specific to your daily use.
If the leather or embroidery gets wet or dirty, gently clean with a soft and light coloured cloth. Let your product dry in a room temperature environment at it's own pace to aviod the leather hardening or cracking. If this does happen however, you can use a salve followed by a beeswax to condition and seal the leather, preventing it from further damage.